Boldplay enters U.S. market with BetMGM

01 May 2024
Boldplay™

We're excited to announce our much-anticipated U.S. debut after teaming up with BetMGM, a leading iGaming and sports betting operator, and providing its first set of games Cyborg City, Toro Bravo™, and Gold Metal Ox™. 

The new partnership will see our extensive collection of innovative video slots, table games, virtual scratch and keno titles become available to customers in the U.S. market for the very first time, enabling countless players to experience our signature range of bonus features and jackpots.  

Notable highlights to come out of our studio include Boldplay Spins™ – a unique twist on Free Spins that sees the reels spin both vertically and horizontally to create more winning pay lines – and our flagship jackpot, the Boldplay Superpot™, which gives players of all bankroll levels a chance to win big. 

The exclusive nature of the deal will also see BetMGM gain a significant market advantage in the U.S., where it will initially be the only platform able to offer Boldplay™ games. Given these titles have already garnered plenty of critical acclaim from players and operators across Europe, their presence at BetMGM will be a huge draw and will help the platform further enhance its standing in the industry. 

This latest collaboration represents another significant step in Boldplay’s evolution from up-and-coming studio to one of the industry’s most sought-after software providers and will allow the brand to extend its reach into new regulated markets – a move our CEO, Valli Fragoso, is clearly optimistic about. 

“Boldplay™ is thrilled to announce that we’re teaming up with BetMGM in an exclusive partnership that will see our games be made available in the U.S. for the very first time,” she said. “By joining forces with such a prestigious operator, we’ll be able to raise the profile of our brand in the country as we continue to expand and we’re looking forward to what should be a hugely successful collaboration.”

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Univam Limited (Boldplay™), is licensed by the HM Government of Gibraltar under Remote Gambling Licence No.138 (B2B Gaming Operator's Licence), issued on the 17th January 2023.

Univam Limited (Boldplay™), is licensed by the UK Gambling Commission under Licence No. 063833-R-338634-001 (Remote gambling software licence), issued on the 22nd April 2024.

Univam Limited (Boldplay™), is recognised by Malta Gaming Authority under Recognition Notice (B2B), RN/286/2023 effective April 6, 2023.

Univam (Malta) Limited (Boldplay™) is licenced by Michigan Gaming Control Board under the Licence No. 008270, issued on August 13th 2024, to conduct business with Internet Gaming Operators.

Univam (Malta) Limited (Boldplay™) holds a Class 2 licence (Nr. 173) issued by ONJN (Oficiul National pentru Jocuri de Noroc), on 13th February 2023, to supply gaming products and services in Romania

Univam (Malta) Limited (Boldplay™) is registered and approved by LOTERIA DE LA CIUDAD DE BUENOS AIRES S.E. Ministerio de Hacienda Y Finanzas (LOTBA), on 4th March 2024, with Referencia: UNIVAM: Notificación Disposición N° 267-LOTBA/24

Univam (Malta) Limited (Boldplay™) is authorized by MINCETUR under the authorization code PSV0149, on 19th March 2024, for the jurisdiction of Peru in accordance with the provisions of article 33 of the Single Ordered Text of Law No. 27444.

Our games are certified by the approved test house Gaming Associates. https://gamingassociates.eu/

Our games are certified by the approved test house GLI. https://gaminglabs.com/